The Mega-Brands That Built America 4x05 — The Underwear Boom

P.H. Hanes sparks a revolution in American underwear, but rivals answer with breakthrough designs, bold branding, and a wartime windfall—transforming an unmentionable necessity into a $100 billion global industry.

• Starts2:03 AM · Mon, Aug 31 · UTC
• WhereHistory, United States
• EpisodeSeason 4, episode 5
• Runtime62 min
• NetworkHistory
• LanguageEnglish

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